Individual pharmaceutical agents: Pharmaceutical companies first or channel first?

As an individual pharmaceutical agent, due to restrictions and fierce competition from all parties, if there is no clear sales strategy, it will always face enormous risks. To find a good pharmaceutical company or to open a channel first is a source of confusion for many generations of medicine, and it is also a problem that needs urgent solution. According to their actual situation, a medical representative should formulate a corresponding strategy: If you have a channel you are familiar with, then you can first look for a pharmaceutical company and then find a sales channel; if you are new, you must first fully sell the drugs. After the inspection to do the product.

First, drug companies go first, and then the drug companies must first choose the channels before they can have a deep understanding of the pharmaceutical industry and experience. If you are very familiar with the medical circle and know everything about medicine, then there is no problem even if you don't think about it first. It is entirely possible to focus on the choice of pharmaceutical intermediate companies and focus on medicines. As long as your products have enough advantages and there are sufficient competitive prices, then depending on your experience and understanding of the pharmaceutical industry, the establishment of channels will be Easily. Second, the channel first, pharmaceutical companies then for some small, weak individuals, you must first consider the drug's channel problem, because you need to consider whether the product will be backlog to sell, whether it can be profitable in the shortest time, if you Solve this problem, then you can find the channel after looking for drug companies.

It should be noted that most of the general companies are looking for good channels first and then looking for pharmaceutical companies, because there are many people who make drugs, and sales channels are as few as the number of jobs, so first consider the good job and then learn There are plenty of people out there, so finding a good channel and looking for drug companies is the best way to reduce risk.

Third, both hands should be grasped, both hands must be hard in the beginning when doing pharmaceutical agents, consider fully people will consider drugs and channels together, because the two can not be separated, whether it is the first drug or the first channel, In the end, all have to be considered. Therefore, for agents with sufficient strength and sufficient personnel, the two are best at the same time. One is to reduce risk, and the other is to save time.

This should be taken into account when switching to a generation. If there is a lack of understanding of the pharmaceutical industry and manpower is not sufficient, despising any aspect will bring risks to themselves, and the evasion of risks will depend mainly on your two aspects. Coordination.